CitizenM Hotel | CASE STUDY
  • 1
    The Goal
    Increase brand awareness on social networks, increase the level of engagement on Instagram through collaboration with influencers.
  • 2
    The Campaign
    WNDRRS developed an unique campaign for social media by attracting our local brand ambassador, created unique viral content to encourage travelers to explore New York city through a new lens.
  • 3
    Result
    Increase brand awareness surrounding the CitizenM Hotels while creating a larger audience base for the CSEC team on social media.
8
ADVERTISEMENTS
470K
IMPRESSIONS
17K
ENGAGEMENT
$1.2
CPM
  • CitizenM hotels
    @nycityworld team played an integral role in our always-on brand campaign to support the awareness of our US properties; specifically for our locations in New York Bowery, New York Times Square and Seattle Pioneer square. They create stunning content and are a true voice for the global citizens of the world.
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